Bomb Theory Gorilla Dirt
Gorilla Dirt Design and Testing

We're all about design and testing new ideas

Bomb Theory is what we are calling our testing and new product development. We referred to an item as "bomb proof," and a customer said they liked the product but didn't want to test the "bomb theory." Thus the phrase stuck.

So basically any product you see with our Bomb Theory logo attached somewhere is a product that we like but we aren't sure we are going to continue until we get more feedback from customers and it's Bomb Proof.

We also refer to many of the rigs and community gear we see as passing the Bomb Theory. If you see this icon on a vehicle or gear, it must have passed the Bomb Theory.

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