Last Updated: September 23, 2026
Gorilla Dirt LLC (“Gorilla Dirt,” “we,” “us,” or “our”) respects your privacy.
This Privacy Policy explains how information may be collected, used, disclosed, and protected when you visit gorilladirt.com, purchase products, create an account, communicate with us, join our email or marketing programs, or otherwise interact with Gorilla Dirt.
Gorilla Dirt is based in Murphys, California.
Information We Collect
Depending on how you interact with Gorilla Dirt, we may collect information such as:
- Name
- Billing and shipping address
- Email address
- Telephone number
- Account information
- Order and purchase history
- Products viewed or added to your cart
- Customer-service communications
- Product reviews or content you submit
- Marketing preferences
- IP address
- Browser and device information
- Website activity
- Referring website or advertising source
- Approximate geographic information derived from an IP address
- Cookie and similar technology information
Payment information may be collected and processed by third-party payment processors. Gorilla Dirt generally does not directly store complete payment-card numbers when payment information is handled by those processors.
How We Use Information
We may use personal information to:
- Process and fulfill orders
- Process payments
- Provide shipping and tracking information
- Communicate about purchases
- Provide customer service
- Process returns and refunds
- Maintain customer accounts
- Operate rewards or loyalty programs
- Detect and prevent fraud
- Improve our website and products
- Understand website usage
- Measure advertising and marketing performance
- Personalize website or marketing experiences
- Send marketing communications when permitted
- Maintain security
- Comply with legal obligations
WooCommerce
Gorilla Dirt uses WooCommerce to operate its online store.
WooCommerce functionality may process information related to customer accounts, shopping carts, orders, checkout activity, and other e-commerce interactions.
Payments
We may use third-party payment providers such as Stripe, PayPal, or other payment services made available during checkout.
Payment providers process information according to their own privacy policies and security practices.
Shipping & Fulfillment
We may provide information necessary to fulfill and deliver your order to shipping carriers, fulfillment providers, manufacturers, or other service providers involved in completing your purchase.
Only information reasonably necessary to perform those services is provided.
Analytics
We may use analytics technologies such as Google Analytics and similar services to understand how visitors interact with our website.
These technologies may collect information about pages visited, devices, browsers, approximate location, traffic sources, and interactions with Gorilla Dirt.
We use this information to understand website performance and improve the customer experience.
Advertising & Marketing Technologies
Gorilla Dirt may use advertising and measurement services provided by companies such as Google and Meta.
These services may use cookies, pixels, tags, or similar technologies to measure advertising performance, understand interactions with our website, create audiences, or provide advertising.
Depending on applicable law and your settings, you may have options to limit certain advertising-related uses of information.
Email Marketing
If you choose to receive Gorilla Dirt marketing emails, we may use your email address and interaction information to send product announcements, promotions, stories, news, abandoned-cart reminders where permitted, and other Gorilla Dirt communications.
Marketing emails include an unsubscribe option.
Unsubscribing from marketing does not prevent us from sending transactional communications concerning your orders, account, returns, security, or customer-service requests.
SMS/Text Messaging
If Gorilla Dirt offers text-message marketing, participation is voluntary and subject to any additional SMS terms presented when you subscribe.
Consent to receive marketing text messages is not required as a condition of purchasing Gorilla Dirt products.
You may opt out of marketing text messages using the instructions included with those messages.
Message and data rates may apply.
Cookies & Similar Technologies
Gorilla Dirt and service providers may use cookies, pixels, tags, local storage, and similar technologies.
These technologies may be used to:
- Keep the website functioning
- Maintain shopping carts and sessions
- Remember preferences
- Measure traffic and website performance
- Prevent fraud
- Understand marketing performance
- Support advertising
Browser settings and other privacy tools may allow you to limit certain cookies or tracking technologies.
Blocking necessary cookies may prevent portions of the website or checkout from functioning correctly.
Information Sharing
We do not disclose personal information simply for unrelated purposes.
We may disclose information to service providers that help us operate Gorilla Dirt, including providers involved in:
- Website hosting
- E-commerce
- Payment processing
- Shipping and fulfillment
- Email and SMS services
- Analytics
- Advertising
- Fraud prevention
- Customer service
- Information technology
- Professional or legal services
We may also disclose information when reasonably necessary to comply with law, respond to valid legal process, protect Gorilla Dirt or others, investigate fraud or security issues, or complete a business transaction such as a merger, acquisition, or sale of assets.
Selling or Sharing Personal Information
Gorilla Dirt does not sell customer lists for money.
Some advertising technologies may constitute “sharing” or another regulated disclosure of personal information under certain privacy laws.
Where applicable law provides a right to opt out of such activity and that law applies to Gorilla Dirt, we will provide the required mechanism for exercising that right.
California Privacy Rights
California residents may have privacy rights under applicable California law.
The specific rights available depend on the law involved and whether that law applies to Gorilla Dirt.
Where applicable, these rights may include the ability to request information about personal information collected, request correction or deletion, obtain a copy of certain information, or opt out of certain uses or disclosures.
Gorilla Dirt will not unlawfully discriminate against someone for exercising an applicable privacy right.
Requests concerning your personal information may be submitted through the contact methods provided on gorilladirt.com.
We may need to verify your identity before completing certain requests.
Global Privacy Control
Where required by applicable law, Gorilla Dirt will process recognized browser-based opt-out preference signals, such as Global Privacy Control, in accordance with applicable requirements.
Data Retention
We retain personal information for as long as reasonably necessary for the purposes for which it was collected, including fulfilling orders, maintaining appropriate business and tax records, preventing fraud, resolving disputes, enforcing agreements, and complying with legal requirements.
Different categories of information may be retained for different periods.
Data Security
We use reasonable administrative, technical, and organizational measures intended to protect personal information.
However, no internet transmission or electronic storage system can be guaranteed to be completely secure.
Children’s Privacy
Gorilla Dirt is not directed toward children under 13, and we do not knowingly collect personal information from children under 13 through the website.
If we learn that such information has been collected, we will take appropriate steps to delete it.
External Websites
Our website may contain links to websites or services operated by third parties.
Their privacy practices are governed by their own policies, not this Privacy Policy.
Changes to This Policy
We may update this Privacy Policy periodically.
When we do, we will update the date displayed at the top of this page.
Contact Us
Questions or requests regarding privacy may be submitted through the contact methods provided on gorilladirt.com.
Gorilla Dirt LLC
Murphys, California
United States
